Software development is often associated with lines of code and functionalities, but the importance of design and user experience is rarely acknowledged!
Here at Tlantic, we create technological solutions that optimize the day-to-day lives of retailers and bring greater efficiency and productivity to their operations. My job as a UX/UI Designer is to bring a perspective that transcends code, creating products or services that respond to the user's needs.
What is UX/UI Design?
UX/UI Design is the invisible glue that brings functionality and beauty together in the digital world, more specifically in websites and apps. Everything from the way you click a button to the way you explore a page is designed to make the user experience as fluid and enjoyable as possible.
How important is it in retail software?
UX/UI Design plays a fundamental role in the development of management solutions for retail and in software in general. In the context of retail, where competition is fierce and customer experience is crucial, the design of management solutions becomes even more important in order to offer an exceptional service.
By improving the usability of management solutions for retail, UX/UI Design contributes to the optimization of processes and business performance, which results in the development of a strong brand and customer loyalty!
Tlantic Design System
More than just a set of design rules, the Tlantic Design System is a philosophy that guides all developments at Tlantic. We recognize the importance of the user experience and therefore strive to create intuitive, appealing interfaces that cut across all products.
We want to ensure that anyone, regardless of their location, culture, or age, can easily use our solutions. In addition, we want the design to be flexible enough to adapt to different operational contexts, from the store floor to "behind the scenes" on mobile devices, POS, or laptops.
Currently, several companies already benefit from Tlantic solutions and the Tlantic Design System, standing out in the market and providing unique experiences to their customers. It's time to recognize the power of design in software development and embrace excellence in the world of retail!
Pedro Pintalhão, Associate UX/UI Designer